Resources
Explore Ambition's curated content library for revenue leaders—featuring sales best practices, industry trends, coaching tips, and more.
Making Your Revenue Strategy a Reality
How sales, enablement, and revops leaders can spot execution risk before the revenue strategy breaks down. READ MORE
Your Guide to Becoming a Sales Coach
A playbook for promoted reps, existing managers, and enablement leaders looking to improve their practice READ MORE
The Total Economic Impact™ of Ambition
What’s the value of rep performance management? Ambition users get 515% ROI by saving time, improving performance, and driving sales. Find out how. READ MORE
The 2023 Sales Industry Scouting Report
Inform your go-to-market strategy with insights from Ambition's 2023 Scouting Report. Our discrete, aggregated data set specifically for quota-carrying teams will guide you towards better sales outcomes. READ MORE
Motivating Sales Teams Right Now
Get tips from Drift, the Braves, memory Blue and Ambition about how to motivate your sales team today. READ MORE
How to Run The Perfect Sales Contest
Games in the workplace can drive motivation, accountability and performance; but only if you know how to run them. READ MORE
What Is Ambition's AI Pre-Read and How Does It Work?
Discover how Ambition's AI Pre-Read combines performance data, coaching history, and 1:1 notes into a single summary that helps managers prepare for more effective coaching conversations. Read More
How to Run Sales 1:1 Meetings in 2026
Learn how to run effective sales 1:1 meetings with structured agendas, KPI-driven coaching, and proven frameworks that improve rep performance, accountability, and quota attainment. Read More
Can Ambition Track Data for Global Teams and in Multiple Currencies?
Ambition supports global sales teams by enabling time zone–specific scorecards, local currency tracking, and Salesforce multi-currency integration, so every rep sees performance data that's relevant to where and how they work. Read More
Why Adaptability is Key to Successful Sales Leadership: A Conversation with Wesley Baker
What Are the Most Common KPIs Tracked by Sales Teams Using Ambition?
Sales teams using Ambition most commonly track activity metrics like calls made, emails sent, and meetings booked, alongside pipeline metrics like demos scheduled and leads qualified. Read More
7 Signs You Need Sales Coaching Software in 2026
This post walks through seven clear signals that your organization has outgrown ad hoc coaching and needs a dedicated platform to turn manager activity into measurable rep improvement. If you recognize three or more of these, it's time to evaluate what you've built. Read More
So, who Coaches the Coach?
Busy managers don't have time to comb through a mountain of context to deliver the specific coaching an individual rep needs. Here are some ways to lighten their administrative load and ensure better coaching across the whole team. Read More
I Took 5 Hypotheses to the Gartner CSO & Sales Leader Conference. Here's What Came Back Validated and What Caught Me Off Guard.
I went into the Gartner CSO & Sales Leader Conference with a notebook full of hunches for what the vendor ecosystem would make of AI theater. I came back with most of those hunches confirmed, one of them upgraded from "interesting" to "urgent," and one surprise. Read More
What a Conversation with Nimit Bhatt Reminded Me About Modern Sales
A conversation between demandDrive’s Nimit Bhatt and Ambition’s Brian Trautschold on sales leadership, AI, and what it takes to grow a sales career right now. Read More
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